http://mdp.haejinlee.com WRK Thu, 24 Nov 2011 09:06:10 +0000 http://mdp.haejinlee.com en http://www.mdp.haejinlee.com/NFC-Tangible-Mobile-Games http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/NFC-Tangible-Mobile-Games Thu, 24 Nov 2011 09:06:10 +0000 WRK 2357130 2011 Summer Nokia Research Center in Palo Alto Principal Research Scientist: Luis Sarmenta Designer: Hae-jin Lee NFC(Near Field Communication) is a form of RFID(Radio Frequency ID) technology that permits point-to-point wireless communication over a short distance. This technology has been used for mobile payment systems and various forms of information delivery mechanisms (e.g., smart posters and data exchange). To explore the possibility for richer user experiences leveraging NFC technologies, we created a suite of casual demo games. By using NFC-enabled phones and physical objects embedded with NFC tags, these games attempt to bridge the gap between physical and digital games. Games are available for download at Nokia Beta Labs and Nokia Store. To play, you need a Nokia NFC phone and a few NFC tags <img src="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_01.jpg" width="560" height="313" width_o="560" height_o="313" src_o="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_01_o.jpg" data-mid="11846352" border="0" align="left"/><img src="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_02.jpg" width="560" height="313" width_o="560" height_o="313" src_o="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_02_o.jpg" data-mid="11846368" border="0" align="left"/> SHAKESPEARE SHUFFLE Wave your phone over NFC tags to magically hear parts of famous quotes from Shakespeare. Rearrange and tap them in the right order before time runs out. <img src="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_03a.jpg" width="560" height="325" width_o="560" height_o="325" src_o="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_03a_o.jpg" data-mid="13409289" border="0" align="left"/> MOTHER GOOSE MAGIC Wave your phone over NFC tags to magically hear parts of traditional children's rhymes. Rearrange and tap them in the right order before time runs out. <img src="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_04.jpg" width="559" height="328" width_o="559" height_o="328" src_o="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_04_o.jpg" data-mid="13409270" border="0" align="left"/> MEMORY GAME A matching game with a twist -- instead of flipping cards, wave your phone over NFC cards to magically reveal hidden flags. Almost 200 flags to match and learn. <img src="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_05.jpg" width="559" height="326" width_o="559" height_o="326" src_o="http://payload2.cargocollective.com/1/0/11311/2357130/NFC_05_o.jpg" data-mid="13409271" border="0" align="left"/> http://www.mdp.haejinlee.com/IDENTITY http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/IDENTITY Mon, 30 May 2011 23:44:21 +0000 WRK 1520867 Real D 2008 I Brandimage Design Director: Hannah Yampolsky Designer: Hae Jin Lee Visual identity explorations for a 3D movie equipment and technology provider, Real D. I tried to create a symbol using the letter D which either looks dimensional or creates a visual illusion. <img src="http://payload.cargocollective.com/1/0/11311/1520867/RealD_sm.jpg" width="640" height="576" width_o="640" height_o="576" src_o="http://payload.cargocollective.com/1/0/11311/1520867/RealD_sm_o.jpg" data-mid="16412273" border="0" align="left"/> MORGANS RELOAD 2008 I Brandimage Creative Director: Jeremy Dawkins Design Director: Alyce Waxman Designer: Hae Jin Lee Morgans Reload is a store which focuses more on providing a curated retail experience than just simply showcasing and selling products. The store is curated regularly by a different artist, designer, or popular cultural figure with items they have created, been inspired by, or desired. Reload is a gateway to excitement and wonders. With these things in mind, I created an iconic word mark, functioning as a window, which reveals different types of Reload events. The thick width of letters, sharp endings and the unusual shape gives the mark a stylish, bold, and unique look. <img src="http://payload.cargocollective.com/1/0/11311/1520867/Reload01_640.jpg" width="640" height="468" width_o="2048" height_o="1498" src_o="http://payload.cargocollective.com/1/0/11311/1520867/Reload01_o.jpg" data-mid="7434600" border="0" align="left"/> (Below) Reload retail store design by Maki Tsuchiya Schmidt where I got a square box motif from. <img src="http://payload.cargocollective.com/1/0/11311/1520867/Reload03_640.jpg" width="640" height="239" width_o="2048" height_o="764" src_o="http://payload.cargocollective.com/1/0/11311/1520867/Reload03_o.jpg" data-mid="7434930" border="0" align="left"/> H M K A monogram designed for the wedding between Hye Min Kim and Hyung Mo Kang who happened to share the same initials. I incorporated jewerly graphics with the monogram to reflect Hye Min Kim’s another love affair with jewerly design. She currently works as a professional jewerly designer in New York. <img src="http://payload.cargocollective.com/1/0/11311/1520867/Hyemin_640.jpg" width="640" height="644" width_o="2048" height_o="2063" src_o="http://payload.cargocollective.com/1/0/11311/1520867/Hyemin_o.jpg" data-mid="7442998" border="0" align="left"/> http://www.mdp.haejinlee.com/Happiness-Initiative http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/Happiness-Initiative Tue, 24 May 2011 05:35:44 +0000 WRK 1483429 2011 Thesis Project at Art Center College of Design Lead Advisor: Ben Hooker CLICK HERE TO VISIT THE PROJECT WEBSITE <img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_00_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_00_o.jpg" data-mid="8347985" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_05_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_05_o.jpg" data-mid="7272464" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_06_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_06_o.jpg" data-mid="7272484" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_02_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_02_o.jpg" data-mid="7272366" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_03_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_03_o.jpg" data-mid="7272378" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_07_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/exhibition_07_o.jpg" data-mid="7272731" border="0" align="left"/> Are you happy? Answer carefully. Your answer may mean a lot more than you can possibly imagine.In a contemporary world, happiness is more than individuals' positive emotional states. Based on research, it is a factor that influences one's health, success, creativity, and relationships with others. It is also an emerging socio-economic indicator reflecting a country's performance such as GNH(Gross National Happiness) or HPI(Happiness Planet Index). In the field of psychology, it has become the hot topic for study. Additionally, happiness serves as a selling point for numerous products, and a motivational force for new technological inventions.What kinds of technological inventions and social interventions may arise to accompany this increased emphasis on happiness? What are the side effects of this seemingly harmless pursuit? LA Happiness Initiative explores these questions by conjuring up a hypothetical city campaign promoting happiness. By giving monetary incentives and respect to happy people, and by monitoring people's expressions in public spaces, this society provides more motivations and reasons for happiness. Within this society, happiness is not only something good to have but something required to thrive emotionally, socially, and economically. By depicting people who struggle to disguise themselves as happy and acquire happiness through various technological means, this project speculates that our overemphasis on happiness may alter our self-conceptions, behaviors, and relationships with others. <img src="http://payload.cargocollective.com/1/0/11311/1483429/film_01_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/1483429/film_01_o.jpg" data-mid="7272493" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 03306_640.jpg" width="640" height="360" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 03306_o.jpg" data-mid="8347709" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 05118_640.jpg" width="640" height="360" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 05118_o.jpg" data-mid="8347733" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 07376_640.jpg" width="640" height="360" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 07376_o.jpg" data-mid="8347721" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 07555_640.jpg" width="640" height="360" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 07555_o.jpg" data-mid="8347737" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 08495_640.jpg" width="640" height="360" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/11311/1483429/Sequence 1 08495_o.jpg" data-mid="8347742" border="0" align="left"/> THE CHANGE OF MEANING Happiness has been the interest of human beings for ages, yet the interpretation of and the orientation towards it have changed along different periods of time. While ancients used to think happiness was a virtuous action that only a selective few could experience, contemporary Americans believe happiness is a positive emotional experience that everybody can experience and achieve through active thoughts and actions. This big shift occurred around and during the Enlightenment period. As people’s faith in the presence of the afterlife faded, their hopes for heaven, perfect felicity and the fear of punishments declined. Instead, people constructed a paradise in this world and the ultimate question of this life changed from “How can I be saved” to the more pragmatic “How can I be happy?” <img src="http://payload.cargocollective.com/1/0/11311/1483429/history_01-01_640.jpg" width="640" height="305" width_o="2048" height_o="977" src_o="http://payload.cargocollective.com/1/0/11311/1483429/history_01-01_o.jpg" data-mid="8210758" border="0" align="left"/> http://www.mdp.haejinlee.com/The-Quartet http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/The-Quartet Mon, 17 Jan 2011 01:14:53 +0000 WRK 944761 Collaborated with Alex Braidwood The :):):|:) Quartet is an experimental music performance that uses the facial expression of human beings as a music instrument to trigger sound. Musicians change their facial expressions according to the conductor's directions and computer recognizes and interprets these expressions and plays programmed sounds. In this setting, the facial expressions are no longer indicators of individual's emotional states. They are rather tools to be artfully controlled to match the direction they are given and engender expected outcomes. <img src="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_05_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_05_o.jpg" data-mid="4535828" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_07_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_07_o.jpg" data-mid="4535829" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_03_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/944761/TheQuartet_03_o.jpg" data-mid="4535830" border="0" align="left"/> Application developed by Alex Braidwood formalplay.com/​ Base code written by Theo Watson's AutoSmiley Project fffff.at/​auto-smiley theowatson.com/ vimeo.com/​10356980 http://www.mdp.haejinlee.com/The-Armor-The-Facade-of-Happiness http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/The-Armor-The-Facade-of-Happiness Thu, 30 Dec 2010 07:19:14 +0000 WRK 885004 Smile and the world will smile with you. The contagion of smiles is a common mirroring behavior found in the social interaction with others. To simulate this experience, “The Armor” utilizes a virtual panel of people’s faces that responds to a user’s smile. This exchange of smiles between real people and virtual characters creates momentary happiness, although it is an illusion and a hollow chord. Charles Darwin said in his book, The Expression of Emotions in Man and Animals, that “the free expression by outward signs of an emotion intensifies it”. This means a smile is not only a reflection of positive emotion, but can also be a cause of inducing those emotions. Scientific research has proved Darwin’s hypothesis since. Based on research, brain cannot distinguish a genuine smile from a fake one. We can fool our brain through fake smiles to make it release the endorphins. By using the CERT(Computer Expression Recognition Toolbox) along with a webcam as the device for detecting smiles, an additional layer is embedded in between the webcam and the user. The perception and the interpretation of the smile are limited by the ability of the tool and the preconditioned programming. There is no question that the machine perception technology will enable us to perform in a better and more efficient ways, but it can also distance ourselves more from us and others. This aspect makes me ponder about the limited ability of the tools I am born with – my eyes and brain. Many times I fail to notice their limitations because I am so used to them. In a similar way, when the computer-aided perception becomes a natural thing in our daily lives, people may become insensitive to the things that this new tool fail to recognize. <img src="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_02_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_02_o.jpg" data-mid="4268368" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_04_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_04_o.jpg" data-mid="4259057" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_03_640.jpg" width="640" height="429" width_o="800" height_o="537" src_o="http://payload.cargocollective.com/1/0/11311/885004/TheArmor_03_o.jpg" data-mid="4259058" border="0" align="left"/> Technical Credits Application developed by Mike Knuepfel itp.nyu.edu/​~mk3321/​itp_blog/​ vimeo.com/​11446736 Base code written by Theo Watson's AutoSmiley Project fffff.at/​auto-smiley theowatson.com/​ vimeo.com/​10356980 Special Thanks to: Dee Kim Thanks to: Alexander Braidwood, Bojorquez, Brooklyn, Ricardo Brown, Sang In Chung, Jeremy Eichenbaum, Scott Liao, Hoon Oh, Salvador Orara, Sascha Pohflepp, Bora Shin, Julianne Weisse http://www.mdp.haejinlee.com/One-Ordinary-Day http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/One-Ordinary-Day Tue, 20 Apr 2010 15:11:50 +0000 WRK 319618 <img src="http://payload.cargocollective.com/1/0/11311/319618/self_01.jpg" width="347" height="448" width_o="347" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_01_o.jpg" data-mid="1387465" border="0" align="left"/>Data is not merely the basis of visualizations but also materials of good stories. This is my first attempt to create a story from the data recorded by a heart-rate datalogger.<img src="http://payload.cargocollective.com/1/0/11311/319618/self_02.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_02_o.jpg" data-mid="1387474" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_03.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_03_o.jpg" data-mid="1387532" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_05.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_05_o.jpg" data-mid="1387534" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_06.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_06_o.jpg" data-mid="1387536" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_07.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_07_o.jpg" data-mid="1387539" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_08.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_08_o.jpg" data-mid="1387568" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/319618/self_04.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/319618/self_04_o.jpg" data-mid="1387529" border="0" align="left"/> http://www.mdp.haejinlee.com/Small-Window http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/Small-Window Tue, 20 Apr 2010 15:09:15 +0000 WRK 364099 STEP01. TRIP TO CMTEL Sometimes inspiration comes out from studying materials. Without having any idea about what I was going to make, I went to CMTEL ( Color / Material / Trend / Exploration Laboratory ) in search for a material. Mesmerized at first sight, I selected Honeycomb panel( Panelite Laminate Series AO/GCL) which pixelates any back-lit objects. This effect is created by sandwiching Honeycomb core with frosted fiberglass facings. <img src="http://payload.cargocollective.com/1/0/11311/364099/honey_05.jpg" width="670" height="318" width_o="670" height_o="318" src_o="http://payload.cargocollective.com/1/0/11311/364099/honey_05_o.jpg" data-mid="1610573" border="0" align="left"/> STEP02. FINDING This honeycomb surface is opaque enough to hold projected images quite clearly, however after the images go through fiber glasses and the honeycomb core, they look pixelated on the other side. This duality was the most interesting quality for me, and I started to think about products, situations where this dual nature is appropriate. <img src="http://payload.cargocollective.com/1/0/11311/364099/honey_06.jpg" width="670" height="332" width_o="670" height_o="332" src_o="http://payload.cargocollective.com/1/0/11311/364099/honey_06_o.jpg" data-mid="1610604" border="0" align="left"/> STEP03. OUTCOME Small Window is a double-sided screen which help people express their inappropriate or private feelings in appropriate and secret ways in the public spaces. The letters representing their mind are legible at one side, but look blurred, obscured on the other side. The only legible things are the contours of letters. <img src="http://payload.cargocollective.com/1/0/11311/364099/honey_09.jpg" width="670" height="315" width_o="670" height_o="315" src_o="http://payload.cargocollective.com/1/0/11311/364099/honey_09_o.jpg" data-mid="1615184" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/11311/364099/honey_04.jpg" width="670" height="1316" width_o="670" height_o="1316" src_o="http://payload.cargocollective.com/1/0/11311/364099/honey_04_o.jpg" data-mid="1608109" border="0" align="left"/> http://www.mdp.haejinlee.com/Blackout http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/Blackout Tue, 20 Apr 2010 15:02:52 +0000 WRK 367348 A live-streaming data visualization exercise using sensor network. Everyday I place my card several times to the card reader in order to get in the studio. This is an instant, automatic behavior I make. While I was searching for a place to put a sensor, I stopped in front of the card reader and looked at the green blinking light, which had never been the target of my attention before. Within a minute, the green blinking light of the card reader looked like an eye to me. My expanded cognition of the card reader made me question what it would be like “to the card reader” when I cover the surface with my card. I guess it must be like a short blackout period for her or him. <img src="http://payload.cargocollective.com/1/0/11311/367348/data2_02.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/367348/data2_02_o.jpg" data-mid="1618914" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/367348/data2_06.jpg" width="670" height="805" width_o="670" height_o="805" src_o="http://payload.cargocollective.com/1/0/11311/367348/data2_06_o.jpg" data-mid="1620198" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/367348/data2_03.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/367348/data2_03_o.jpg" data-mid="1619638" border="0" align="left"/> http://www.mdp.haejinlee.com/Re-reading-Borges http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/Re-reading-Borges Fri, 19 Mar 2010 04:27:20 +0000 WRK 314824 <img src="http://payload.cargocollective.com/1/0/11311/314824/Borges.jpg" width="245" height="368" width_o="245" height_o="368" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_o.jpg" data-mid="1380218" border="0" align="left"/>The Shape of the Sword is a short story by Argentinian author, Jorge Luis Borges included in the 1964 collection Labyrinths. In the beginning, I thought the storyline was quite simple, although there is a twist in the ending. Through deep and repeated readings of this story, and the comparative analysis of the usage of words in this story and others, I realized the symbolic quality of seemingly generic words and expressions. This insight revealed to me the depth and multiple layers of the story and compelled me to reexamine my basic assumption and initial interpretation. In order to bring attention to these words and to allow the reader to search for the hidden significance of the words, I developed a book with three-dimensional hyperlinks. The words in The Shape of the Sword are hyperlinked to those of other stories in Labyrinths; I placed the words in the same location of the pages and created a physical connection through carved-out sections.<img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_01.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_01_o.jpg" data-mid="1365200" border="0" align="left"/>By guiding readers to the sections of other stories containing symbolic words rather than providing them definitive explanation of those words, this book enables the reader to explore and to arrive at their own interpretation of the words. The interpretation of symbol is infinite, which results in the multiplication of subjective truths. <img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_02.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_02_o.jpg" data-mid="1373850" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_03.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_03_o.jpg" data-mid="1373852" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_08.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_08_o.jpg" data-mid="1373874" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_06.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_06_o.jpg" data-mid="1373849" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/11311/314824/Borges_11.jpg" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/0/11311/314824/Borges_11_o.jpg" data-mid="1380803" border="0" align="left"/> Although the final outcome was delivered in the form of a book, I did the analysis of the story by marking up the text using XML(Extensible Markup Language), a set of rules for encoding documents electronically. Below is the XML schema diagram I created. <img src="http://payload.cargocollective.com/1/0/11311/314824/Diagram3.jpg" width="670" height="335" width_o="670" height_o="335" src_o="http://payload.cargocollective.com/1/0/11311/314824/Diagram3_o.jpg" data-mid="1381359" border="0" align="left"/> I think this schema can be applied not just to Borges' stories but to other spoken and written corpora, the content of which is complex and multi-layered such as the Bible and Greco-Roman mythologies. I expect this analysis would reveal not just the meaning of symbolic words but also a certain pattern signifying the relationships and associations of those words with other surrounding ones. Lastly, I am curious to find out how the reading experience would have been different if the marked-up text was processed electronically. In an electronic space, the travel between stories would have been easier and faster. Additionally, because the content can be organized in a nonlinear format in the electronic space different from linearly bounded book, the reader can select his or her own reading path. However, I doubt whether that would be a more unique or meaningful experience. Since the concept of hypertext has become too common in the electronic space, hyperlinked words in virtual space would not feel as unique as the ones in traditional media; in this case, a book. http://www.mdp.haejinlee.com/Absolut-Newyork http://www.mdp.haejinlee.com/following/mdp.haejinlee.com/Absolut-Newyork Sat, 27 Feb 2010 09:33:59 +0000 WRK 286972 <img src="http://payload.cargocollective.com/1/0/11311/286972/absolut_05_640.jpg" width="640" height="335" width_o="688" height_o="361" src_o="http://payload.cargocollective.com/1/0/11311/286972/absolut_05_o.jpg" data-mid="1248238" border="0" align="left"/> On the surface, NYC is quite simply a cultural and sonsorial mecca housed within a striking architectural landscape.At a closer glance, it is the attitude and diversity of experience of those who live here that bring the city to life. This concept juxtapose the rigid, grid-like cityscape against the dynamic, free flowing ideas of the people who call NYC home.